Page 45 - Oil and Energy January 2013
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January 2013 • 45
Insurance Isn’t
Just For You,
It’s For Your
Whole Family.
• Guarantee Issue Life and AD&D
Insurance up to $150,000 regardless
of your company’s size.
• One rate for all employees.
• For example, $50,000 of Life
and AD&D Insurance would be
just $6 per week
.
• Plus $10,000 Retiree Life Insurance.
Employers who participate in the Trust may elect to
insure owners, proprietors, or partners when they retire
for $10,000 life benefits that do not reduce due to age.
The owner, proprietor, or partner must retire on or
after 10/01/04
Join the hundreds of other members in
NEFI’s Group Life and AD&D Plan.
NEFI Member Benefits
For more information, please contact
Donna Carcerano at:
Phone: (617) 923-5020 Direct Line or
(617) 924-1000 ext. 220
Fax: (617) 924-1022
This plan is managed by Bostonian Group
a Marsh & McLennan Agency Company
a Marsh & McLennan Agency Company
For the industry’s most comprehensive full year calendar, visit:
m/calendar
Calendar
March
6-7
Southeast Petro-Food Marketing Expo.
Myrtle Beach Convention Center,
Myrtle Beach, SC. Website:
Phone: Sharon Vinson at 919-782-4411. E-mail:
26-27
Wisconsin PetroleumMarketers & Convenience Store Association
Convention & Trade Show,
Marriott Madison West, Madison, WI.
Website:
Phone: (608) 256-7555. E-mail:
April
15-17
Virginia Petroleum, Convenience and Grocery Association 2013 Spring
Convention,
Hyatt Resort and Spa, Key West, FL. Website:
Phone: 804-282-7534. Email:
29-30
Atlantic Region Energy Expo (AREE),
Atlantic City Convention Center,
Atlantic City, NJ. Website:
Industry News
REGISTER NOW TO EXHIBIT
AT THE 2013 ENERGY EXPO
Companies interested in exhibiting at
the 2013 NEFI Energy Expo June 11-12,
2013, are urged to register soon, as booth
spaces are selling briskly. To date, nearly
75 companies have signed on to exhibit at
the event, which is being held at Gillette
Stadium, home of the American Football
Conference champion New England
Patriots, in Foxborough, Mass.
For information or to reserve a booth,
visit
rgyexpo.com or e-mail
nef
NEFI has made
special hotel arrangements withRenaissance
Boston Patriot Place Hotel & Spa at the
stadium and nearby Sheraton Four Points,
Norwood, for exhibitors and attendees.
Discounted rooms are limited in number, so
early action is advised. Links to the hotels
can be found at
ergyexpo.com.
PRIMEDIA OFFERS BILL INSERTS
ON PROPANE AND GENERATORS
PriMedia, Inc., a leader in marketing
communications for the home comfort
industry, has created two new, timely
billing inserts for comfort marketers.
The first insert, entitled “Keep the
Power On,” can help boost sales of whole-
house emergency backup generators, which
have been in great demand since Hurricane
Sandy caused major power outages this fall.
The second, insert, “Propane Does It All,”
can promote sales of LP gas by highlighting
propane’s versatility, cost-efficiency and
dependability; and is suitable for both new
and current propane customers.
Both colorful, easy-to-read marketing
pieces are perfect for inserting with bills or
othermailings, or canbeusedas leave-behinds
in customers’ mailboxes after fuel deliv-
eries. Pre-order your copies now by calling
1-800-796-3342 or visiting oil-heat.com.
BIOHEAT
®
TELEVISION
AD CAMPAIGN LAUNCHES
Consumers in parts of New England and
the Mid-Atlantic region are gaining greater
awareness of Bioheat
®
from a new televi-
sion campaign that began in November and
continues through February.
The campaign features two 15-second
bookend commercials focusing on energy
security, jobs, environmental stewardship
and most importantly, the reinforcement
of the heating oil industry’s commitment
to their customers by offering a superior
product. The geographic coverage includes
New York, New Jersey and New England.
The stations carrying the message are
WCBS in New York and New Jersey, WBZ
in Boston and WFSB in Connecticut.
The spots are running in concert with the
morning, evening and late night news in
all markets. The ads will also leverage the
draw of NFL Sunday during New York
Jets and New England Patriots pre-game
shows. The campaign will run through
February 25. Complementing the television
campaign is a promotional campaign in the
New York region called “Proud 2B2” that
is running concurrently with the television
commercials.
Dealers can expect to receive telephone
calls and e-mails from curious consumers.
For information, visit
com, where dealers can register to use the
Bioheat
®
brand and associated marketing
materials. Dealers can also call the Bioheat
®
Hotline at (877) 251-5463 or their state
association for additional information.
