Oil and Energy Feb 2014 - page 4

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ENERGY
february
Credits
Volume 16/Issue 2 © February 2014
Postage paid at Altoona, PA
Permit No.150
Library of Congress, National Serials
Data Program, ISSN-0044-0205.n
Oil & Energy
is published monthly by New
EnglandFuelInstitute,
anon-profitorganization
incorporated in Massachusetts. The Institute’s
energies and resources are devoted to Oilheat,
Propane, Diesel Fuel, Bioheat
®
industries and
associated service companies.
Editorial and news matter are not necessar-
ily reflective of the opinion of the New England
Fuel Institute, its officers and members.
Advertising appearing in
Oil & Energy
does
not constitute an endorsement of the advertised
products or services by this magazine or the
New England Fuel Institute.
© February 2014. All rights reserved.
Reprint Policy:
All Oil & Energy materials
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Oil & Energy
Magazine
Phone: (857) 241-3722
Fax: (857) 241-3721
Mailing Address
Oil & Energy
c/o PriMedia
401 Franklin Ave., Suite 310
Garden City, NY 11530
Advertiser Index.................................. 44
Calendar .............................................. 45
Classifieds............................................ 44
Industry News ................................45-46
Marketplace....................................42-43
NEFI FYI ............................................6-8
NEFI LRAC ......................................... 11
Products .........................................42-43
Profiles................................................. 36
Stats ..................................................... 46
Editor
John MacKenna
Art Director
William Mortensen
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10
NEFI has contracted with gbac, inc. to launch a private health insurance and
employee benefits marketplace with the Massachusetts Energy Marketers Association.
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12
PriMedia President Richard Rutigliano looks at Google’s new Hummingbird
search algorithm and how it changes search engine marketing. You can reach him
at 516-222-2041 or
.
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16
Rick Trout, Account Manager for Hedge Solutions, explains how marketers can
take advantage of price shifts to improve profit margin. You can reach him at
800-709-2949 or
.
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17
Oilheat dealers are working together to defend the
industry
aga
in
st a
new gen
erat
ion
of competitive threats launched by state officials t
rying to exp
and
the
natural
gas
footprint in the Northeast.
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22
NEFI President and CEO Michael Trunzo shares
concerns
abo
ut
the c
apabil
ity of
natural gas utilities to meet customer demands dur
ing
c
old
wea
th
er.
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24
With Massachusetts, New York and other states intro
ducing pla
ns
to
expan
d natur
al gas
service, Oilheat associations are pulling out all the
stops
t
o def
en
d the
ir m
embe
r com
panies.
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27
Thomas Tubman, Executive Director of the Ame
rican Energ
y
Coa
lition
, exa
mine
s
the effects of limited natural gas supplies on the c
ustomer bas
e
in
the N
orthea
st.
He can be reached at
or 413
-478
-9
71
5.
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29
Bruce Montroy, Vice President of Strategic Accounts for Bergquist, Inc., explains how
to test for leaks after a propane service interruption. He is a member of the NPGA CETP
Certification Committee and the PERC Safety and Training Advisory Group, and
past-chairman of the NPGA Education, Training and Safety Committee. He can be
reached at
or 313-319-8836.
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Σ
Bruce Marshall, Training Coordinator at Emerson Swan, discusses heat recovery
ventilators and indoor air quality. He can be reached at 800-998-7926 or
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Bill Spohn, General Manager and co-owner of TruTech Tools, offers advice for sparking
customer interest in indoor air quality and developing a business model for IAQ sales.
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Thermo Products and Boyertown Furnace discuss their products and share
advice to help contractors improve sales.
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Ed Burke, Chairman of the Board of Dennis K. Burke Inc., discusses the major
energy policy issues on the national agenda for 2014. He can be reached at
or 617-884-7800.
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..............................................
40
Matt Wrobel, VP of Marketing and Sales at Foley Services, highlights delays in
implementing new FMCSA regulations. He can be reached at
.
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